Last updated: March 8, 2026
PopularSuppressors.com is operated by Brand Avalanche Media, Inc. (“we,” “us,” or “our”). This Privacy Policy explains how we collect, use, and protect information when you visit our website.
Information We Collect
We collect limited information to operate this site effectively:
- Newsletter subscriptions: When you subscribe, we collect your email address and optionally your first name. This information is transmitted to our email service provider for delivery.
- Analytics data: We use Google Analytics (via Google Tag Manager) to understand how visitors use the site. This includes anonymized data such as pages viewed, time on site, referring sources, and general geographic region. We do not collect personally identifiable information through analytics.
- IP addresses: Your IP address is temporarily logged for rate-limiting purposes to prevent abuse of our subscription forms. This data is automatically deleted after one hour.
- Giveaway entries: If you enter the 100 Days of Silence giveaway, entry data is collected and processed through Gleam.io, which has its own privacy policy.
Cookies and Local Storage
This site uses the following cookies and browser storage:
- WordPress cookies: Standard session management cookies required for the site to function.
- Google Analytics cookies: Used for anonymous site analytics. You can opt out at tools.google.com/dlpage/gaoptout.
- Newsletter preferences: We use your browser’s local storage to remember whether you’ve already seen or dismissed the newsletter signup prompt, so we don’t show it repeatedly.
How We Use Your Information
- To deliver our email newsletter and editorial updates
- To administer giveaway programs, including the 100 Days of Silence campaign
- To understand site traffic patterns and improve our content
- To prevent abuse of our forms and services
We do not sell, rent, or trade your personal information to third parties.
Third-Party Services
We use the following third-party services that may process data on our behalf:
- Google Analytics / Google Tag Manager: Site analytics and performance monitoring.
- Email service provider: Newsletter delivery and subscriber management.
- Gleam.io: Giveaway entry management (during active campaigns).
- Silencer Central: Our recommended retail partner. When you click links to Silencer Central, you leave our site and are subject to their privacy policy. We use UTM tracking parameters in these links to measure referral activity — these parameters do not contain any of your personal information.
Affiliate Disclosure
PopularSuppressors.com earns commissions from purchases made through links to our retail partner, Silencer Central. These links are clearly identified throughout the site. This commercial relationship does not affect our editorial content or recommendations.
Data Retention
- Newsletter subscribers: Your email and name are retained until you unsubscribe.
- Analytics data: Retained per Google Analytics’ default retention settings.
- Rate-limiting data: Automatically deleted after one hour.
- Giveaway entries: Retained for the duration of the campaign plus any legally required period.
Your Rights
You may:
- Unsubscribe from our newsletter at any time using the link in any email
- Request deletion of your personal data by contacting us at the address below
- Opt out of Google Analytics tracking using Google’s opt-out tool
Children’s Privacy
PopularSuppressors.com is not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us and we will promptly delete it.
Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated revision date. Your continued use of the site after any changes constitutes acceptance of the revised policy.
Contact
For privacy-related questions or data deletion requests:
Brand Avalanche Media, Inc.
Chad Dyer
Chad@BrandAvalancheMedia.com
4343 16th St #161, Moline, IL 61265